Saturday, 8 December 2007

eBay Sellers: The Importance of Communication

Are you an eBay seller? If you just recently became an eBay seller, you may still be learning the ins and outs of eBay, particularly how to make a profit. While there are an unlimited number of tips that could help increase your chances of making a profit on eBay, like detailed product descriptions and such, there is one way that is relatively simple; having an open line of communication with all of your eBay buyers. Although you may not necessarily think about it at the time, communication goes a long way when it comes to online business transactions, particularly on eBay.

When it comes to keeping an open line of communication with your customers or potential customers, there are three main situations that you should take advantage of. First, if you are selling a popular item, you may have a number of bids or even a number of questions. If your product description wasn’t very detailed, it shouldn’t come as a surprise to you to have messages from other eBay members seeking more information. While some of these questions may be good, valid ones, others may seem a little bit out in left field. In fact, some eBay member questions may leave you wondering if they even looked at your auction listing. Still, it is advised that you answer all user questions in a polite and timely matter. Doing so will increase the chances of your item or items being sold.

Once an eBay buyer has agreed to buy an item from you, whether it be through a traditional auction listing or a “Buy It Now,” sale, you will want to send your customer an invoice, showing the total amount of money that they owe you. After you have received payment, there is a good chance that you will box up the items sold and head to the post office. A great way to make a good impression is to send your customers an update email; an email that can let them know that their items were just shipped. Many eBay buyers like this because it gives them an estimated arrival time frame. Should you have purchased a package tracking number, you will want supply your customers with that information.

It is also advised that you follow through, within a few days or a week, to see if your customers received their items. You may also want to send a personal note asking them how they liked the items and such. One thing that you definitely want to include in a follow-up message is a thank you note. You will want to thank each of your eBay customers for doing business with you. You should also state that you hope to do business with them again. In today’s society, many consumers are not thanked for their business anymore, although many wish that they still were. Sending a thank you follow-up note will only take a few minutes of your time, but it is something that your customers will likely remember for sometime to come.

As it was stated above, having an open line of communication may increase your eBay profits. Why you may ask? Well, you need to think of it from a consumer standpoint. If you could shop at two different retail stores, which both had the same products available for the same prices, which store would you choose? If you are like most consumers, you would respond with the store with the best customer service. eBay is no different. With competition increasing each day, you need to be able to set yourself apart from other eBay sellers. The best way to do this is to go the extra mile for your customers.

Keeping an open line of communication before, during, and after each sale will help give you a good, positive reputation among many eBay buyers. It will also likely result in return customers; customers who can help to increase your eBay profits.

Saturday, 1 December 2007

Christmas Shopping On eBay

I'm doing most of my Christmas shopping on eBay this year. I guess,you could say eBay, is like window shopping, without the windows. Ebay is perhaps the world's most widely recognized market place with millions of items being displayed for sale on any given day.

Now that Christmas is rapidly approaching we're scrambling around trying to get our shopping done. At first, I wasn't too sure, and a little nervous about the whole on-line shopping thing, but the convenience of it all convinced me, especially, after a couple successful eBay auction purchases, because personally,now that I've discovered eBay, I don’t particularily like to go shopping outside my home and will do my best to find all my Christmas items on eBay this year. No need for long lines or getting up at 4:00 am to “Catch a Sale” shopping on eBay will make my shopping experience content. And for a safe, secure and fun online shopping experience, eBay advises members review and follow the Safe Trading Guidelines by clicking on the Security Centre on the home page.

The allure of snapping up a bargain online is as strong this Christmas as ever: eBay research has found that shoppers can save around half the retail price on brand new products on eBay every day. Ebay is a perfect place for folks to buy stuff for Christmas and not even have to leave their house to do so. As Christmas gets closer and shoppers can't wait for an auction to end, eBay's "Buy it Now" is the perfect solution for buying presents instantly. "I love that I can find amazing bargains at the click of my mouse, and have them delivered to my door, saving me from the craziness and madness of the Christmas hoards.

Remember if you are Christmas shopping on eBay you should shop early, so that you make sure you have your item(s) delivered on time. I will love Christmas shopping on Ebay this season and plan on doing it again next year. I have had several people tell me that they did most of there Christmas shopping on eBay and it saved them a lot of time and money. With the great buys available and consumers feeling the financial pinch this Christmas, eBay is predicting this year will be the biggest online shopping Christmas yet. So go to eBay now, as I want people to be aware what a fun, safe and economical shopping option eBay is for the holidays.

Article Written By J. Foley

About the Author
J. Foley Has A eBay Auction Site, And If Your In The Spirit, You Can Do Your Christmas Right Here!

Saturday, 24 November 2007

eBay’s Turbo Lister Program: Should You Use It?

Are you an eBay seller? If you are, are you familiar with eBay’s Turbo Lister program? If you are not, you may want to take the time to familiarize yourself with it, as using eBay’s Turbo Lister program can make selling on eBay as easy as can be.

eBay’s Turbo Lister program is a program that is available for download, free of charge on eBay’s website. What is nice about eBay’s Turbo Lister program is that it is easy to install and use. In fact, like eBay’s traditional way of listing items for sale, you are given step-by-step instructions. Even if you have minimal computer knowledge, you should still be able to use eBay’s Turbo Lister program, without any problems.

Now that you know exactly how you can get eBay’s Turbo Lister program, you may be wondering exactly what it is or how it can help you. See, when you download eBay’s Turbo Lister program to your computer, you can access it at anytime, even if you are not connected to the internet. eBay markets its Turbo Lister program to those who are high or medium volume eBay sellers, but it is also great for those who have dialup internet. Listing a large number of eBay auctions can tie up your phone lines, but with eBay’s Turbo Lister program you don’t even have to be online!

The eBay Turbo Lister program sets up all eBay auction listings or “Buy It Now,” listings the same way as it is done online, through their website. For instance, when using eBay’s Turbo Lister, you need to assign your item to a category, make a headline for your auction, write a detailed description of the item that you are selling, upload pictures if you have any, mention how your item will be shipped, as well as outline what methods of payment you will accept. As stated above, this process is easy, as everything is explained to you step-by-step. With eBay’s Turbo Listing program, listing on eBay is still as easy as it was before, if not easier with the ability to do so while not connected to the internet.

Speaking of not being connected to the internet, you may be wondering how your eBay items can be listed on eBay’s website if you are not connected to the internet. This is where the internet connection comes in. eBay’s Turbo Lister program enables you develop as many eBay auctions as you want, even thousands of them, without being connected to the internet. When doing so, you have the ability to save your listings for a later date; a time when you can sign online. Once you are connected to the internet, a simple click of the mouse and your eBay listings will automatically be uploaded to the eBay site. In addition to giving you the ability to work offline, you also have the ability to time your auctions, like if you want them to start or end at a certain time.

As mentioned above, if you are interested in downloading eBay’s Turbo Lister program, you can do so through their online website. Since downloading and using eBay’s Turbo Lister program is free, you are urged to at least give it a try. Should you not like the way that the program works, you could always return to listing your eBay items the traditional way, though the eBay website.

Wednesday, 21 November 2007

eBay Sellers: How You Can Use Completed Searches to Your Advantage

Are you an eBay seller? If so, are you successful at what you do? Perhaps, the better question to ask yourself is if you are making a profit selling on eBay? If you aren’t, there are a number of steps that you can take to increase your chances of making a sale.

When it comes to improving your chances of making a sale on eBay, your first impulse may to be change the way that your eBay items are listed for sale. For instance, it is often suggested that you upload detailed pictures of your items, provide detailed descriptions and such. While you will want to try doing so, you will also want to focus on the items that you are trying to sell. Your problem, with making a profit on eBay, might be the items that you have listed. If you have a poor quality item, you may not be able to sell it, but you would still be responsible for paying your eBay fees. In this case, you will not only be unable to make a profit, but you may also end up losing money.

When it comes to knowing which items you can profit from selling on eBay, there are many sellers who think that it is impossible to do. While it may seem impossible, it isn’t. Before actually trying to list a particular item for sale online, like an old music CD, you can check to see if that item has been sold on eBay before. If that particular item was sold before, you can also figure out exactly how much money it sold for! This will give you a good idea as to whether or not it would be worth it for you to spend the time creating your auction listings and paying eBay’s fees. Although the decision as to whether or not you still want to post your item for sale is yours to make, it may give you inside information; inside information that you will want to take into consideration when making your decision.

To perform a search of completed auctions, you will want to perform an advanced search. The link to the advanced search form can be found by eBay’s traditional search box. The only thing that you will to do differently is check the box labeled “Completed Listings Only.” Your results will include auctions that meet your searching criteria, but that have already been completed. If an item sold, its price will be outlined in green print. If an item did not sell, the asking price will be outlined, but in red print. As previously stated, performing an eBay completed search gives you the ability to tell whether or not you have a good seller on your hands.

In fact, you can not only use a completed listing search to determine if an item you already have is worth money, but you can also use this eBay tool to help you make money. If you are like many eBay sellers, there is a good chance that you are always on the lookout for great deals, bargains, or antiques. Familiarizing yourself with popular eBay items, ones that can be considered “hot sellers,” is a great way to make yourself a profit on eBay. Should you have the ability to do so, you may want to have a partner at home looking up eBay completed listings, while you are out shopping for items to sell at yard sales, flea markets, or thrift stores.

Performing an eBay completed listing search will only take a few minutes of your time. Despite only taking a few minutes of your time, eBay completed searches can help you make money as an eBay seller, not lose it.

Tips on Making Money on eBay, Not Losing It

Are you interested in becoming an eBay seller or are you a relatively new eBay seller? If so, you may still be learning the ins and outs of eBay. Selling on eBay is a great way to make money on the side or even enough to support yourself, but you have to be successful at what you do. Unfortunately, it can take time to fully learn the ins and outs of eBay, particularly how to become a profitable eBay seller, until now. Below some helpful tips are outlined; tips that you won’t necessarily find explained on eBay.

eBay sellers are all required to pay fees to list their items for sale on eBay. You are charged two separate fees, a listing fee or insertion fee and a final value fee. For the final value fee, you are charged a percentage of the price that your item sold for. The insertion fee or listing fee is figured out a little bit differently. Instead of being charged a percentage, you are charged a set amount. For instance, at the current moment, it costs .20 to list an item up to .99 cents and .40 to list an item for sale between $1.00 and $9.99, and the fee scale continues up in a similar fashion. Please remember that this is just a sample. eBay regularly changes their fees; therefore, you are urged not to rely on the aforementioned fee samples.

Although eBay sellers must pay the eBay fees mentioned above, many do not take the time to thoroughly understand those fees. You are advised against doing that, as it may end up costing you money. For instance, many of the price ranges for eBay’s insertion fee scale ends at .99 cents. For you, this is a great opportunity to save money, but you must know how to do so. As stated above, if you list one of your items at $9.99, the sample insertion fee would be only .40 cents. Did you know that if you listed your item for $10.00, your insertion fee could jump up to around .60 cents! An extra .20 cents just for a penny is pretty expensive, especially if you list a number of eBay auctions that way. Before listing items for sale on eBay again, examine eBay insertion fee sale and see how you can easily save money, sometimes by just shaving a few cents off your asking price.

It has often been said that to be a successful eBay seller, you need to have good product descriptions and clear digital pictures of the item or items that you are selling. Of course, having a number of pictures in your eBay listings is a great way to increase your chances of making a sale, but it can be expensive doing so. eBay allows sellers to post one picture for free. Additional pictures can be purchased for a small fee, but that small fee can add up overtime. For that reason, many eBay sellers limit the number of pictures they put in their auctions; however, you do not want to do this. Instead, you will want to examine photo sharing sites. Photo sharing websites, like PhotoBucket are a nice, fee way to add more pictures to your eBay auctions. Register with a photo sharing site, like PhotoBucket, follow the instructions and you should be saving money in no time at all.

The above mentioned ways are just a few of the many ways that you can save money on eBay, not lose it. In all honesty, you should do a little bit of research first. Using the internet is a great way to research selling on eBay, as many other eBay users will share their money making secrets with you, free of charge.

Sunday, 28 October 2007

Introducing the New eBay "Buyer's Credit" Program.

In an effort to compete with more 'traditional' shops, eBay has started to offer finance agreements though PayPal for expensive items. This means that, if the seller decides to offer it, you can now spread the cost of an item into affordable monthly payments.

This is good for buyers, good for sellers, and good for eBay. Buyers can get the kind of credit agreements they're used to in shops. Sellers can make their items more attractive to buyers who might not have all the money then and there, but eBay still pays the sellers upfront - they don't have to wait to be paid each month or anything like that. Buyers make their monthly payments to PayPal's credit provider instead.

The APR of the Buyer's Credit program is currently 12.9%. You can pay back $999 or more over 12 months, or $1,999 or more over 24 months. There are also interest-free options for purchases of $199 or more over 3, 6 or 12 months.

The reason why some of these credit offers sound better than others is that it is up to the seller to decide how good the credit offer should be and pay extra to PayPal to offer it. To give their buyer the best promotion, for example, of no interest for twelve months, the seller must pay 3.75% of the item's cost to PayPal.

Basically, this means that sellers pay less when the buyers pay interest, and sellers pay the cost of the interest on the interest-free offers. PayPal makes its interest either way, buyers are happy to get credit, and sellers are happy to sell more.

Can I Get This Credit?

On items over $199, Buyer's Credit is now being automatically offered to buyers in the USA only. Just click the link when you buy something for more than $199 and you will be taken through the application process, which includes a 30-second check on your credit history. Then you just go through the buying process as normal, and you get your item before you've paid a penny.

Why are eBay Offering This?

eBay say they want to "level the playing field", to allow eBay businesses to compete with the big chain stores, and they also want to promote PayPal as a payment method. Relatively few buyers can afford the more expensive items on eBay all at once, and so the introduction of Buyer's Credit seems likely to significantly increase prices and sales at the higher end of the market.

It is worth noting that you can use Buyer's Credit anywhere PayPal is accepted, not just on eBay. PayPal say it's "like a credit card - minus the card!" You don't get a card number - you can pay with credit with just your email address and password.

The only thing left to do now, then, is find the best deal for that really special item - the expensive thing you've been wanting for ages but could never afford. But how can you be sure you're getting the best price?

Friday, 19 October 2007

Ebay Ebook Success: 5 Factors Behind Building an Email List

Why would you want to build an email list? There are many potential reasons. In this article I discuss five top reasons why eBay ebook sellers should be building their mailing list.

To start we can look at the typical eBay ebook sale. The customer finds your auction or your eBay store. They like the look of the ebook you're selling so they make the purchase. They may even add you or your eBay store to their favourites. However, after the customer has purchased your product there is no motivation for them to return to your eBay store, look at your other products and purchase more. Sure some people will come back, some will make repeat purchases and some will keep checking for updates. However, the majority of customers will not return. They will have completed the transaction then your relationship with them is finished.

However, if you get that customer on your mailing list you have much more chance of them coming back and making a repeat purchase. Therefore, if you are not building a mailing list your are not maximising the value you can get from each customer. Below I have outlined a number of reasons why you should be building your email list:

1) REPEAT TRAFFIC:- Instead of customers visiting your eBay store just once you can now get them coming back again and again. If you've updated a product, re-designed your eBay store, created some new products etc then you can send an email out to your list and have your customers revisit your eBay store.

2) REPEAT CUSTOM:Your customers have already purchased from you. There's no reason they will not buy from you again. If you've got a new product then coming out then you can send an email out to your list notifying your customers. In this email you can send your customers directly to the auction. Even better, you can provide people on your email list with an exclusive subscriber discount. The customer gains because they're getting a great deal. You gain because you will get some repeat custom.

3) YOU CAN DIRECT CUSTOMERS TO ITEMS OF INTEREST:- Your mailing list is not just a means of selling more to your customers. It's also about building a relationship and being more interactive with them. For example, if eBay make any changes which will affect ebook sellers I can let you know through this email newsletter. Plus, I can also provide you with free ebooks - a task that would be difficult without a list.

4) YOU CAN BUILD A BRAND:- As I mentioned in the previous point your mailing list is not just a selling platform. It also allows you to build a relationship with your subscribers. If you provide customers with quality content and information that is relevant to them they will keep coming back. They will start to trust you and the strength of your brand will grow. With The Ebook Cavern Newsletter I try to provide you, the reader, with quality content that is related to selling ebooks on eBay. I hope that as a reader you trust me and keep coming back.

5) YOU CAN DIRECT CUSTOMERS TO AREAS OUTSIDE OF EBAY:What if I find something highly useful for my customers but it's not located on the eBay site? Maybe I've found a good source of resellable ebooks and I want to let you know about it. You cannot link to external websites from your eBay auctions. However, with a mailing list you can let your customers know. Again, this allows you to build a better relationship with your customers.

Hopefully, this article has helped you realise how selling ebooks on eBay and building a mailing list go hand in hand. All that you need to do now is take action and start building your list.


About the Author
Tom Parker has been selling ebooks on eBay for a number of years under the ID: EbookCavern. You can learn how he runs and automates his eBay ebook business by visiting: http://www.theebookcavern.co.uk/

Saturday, 29 September 2007

Benefits of Buying on eBay

Are you one of the millions of Americans who prefers to shop online? Shopping online is popular because it is quick, easy, and convenient. It is also popular because, when shopping online, you have a number of different options, as there are a number of different retailers that you can choose to shop online with. One of those is eBay. If you aren’t already shopping on eBay, you may want to look into it, as there are a number of benefits to doing so.

Perhaps, the greatest benefit of shopping on eBay is all of the products that you have to choose from. eBay isn’t like a traditional retailer. They are actually an online auction website. eBay has other internet users sell products that they have to consumers, just like you. With this type of set up, eBay has an unlimited number of products to choose from. For instance, you can buy real estate, cars, clothing, toys, pet supplies, home décor, entertainment items, and much more on eBay. Basically, anything you are looking for, within reason of course, you should be able to find on eBay.

Another one of the many benefits to shopping on eBay is that you have a number of sellers to do business with. As it was previously mentioned, eBay allows all internet users to sell items that they no longer need or want to own. Over the past few years, the popularity of eBay has reached an all time high. This is what has lead to an unlimited number of eBay sellers. Since many sellers are selling the same products or similar products, you should have the option to choose who you want to do business with. When buying a product online, particularly one that is offered for sale by a number of different sellers, you are advised to examine product costs, shipping and handling costs, as well as each seller’s feedback. Doing so will make shopping on eBay a positive experience for you.

It is also important to note that eBay is easy to use. In fact, ease of use is one of the many other reasons why eBay has become so popular in recent years. As an eBay buyer, you need to create a free eBay account. That account will allow you to buy on eBay. Once you are a registered eBay member, you can easily start searching for products that you are looking for. For instance, if you are looking for a particular music CD, you can just type the artist name and album name into eBay’s search box and you should be presented with a number of auctions which have your CD available for sale. If you are only looking to spend a certain amount of money or purchase a CD that is located in the United States, you can perform an advanced search. An advanced search makes it easier to find what you need.

The above mentioned benefits, to doing your online shopping through eBay, are just a few of the many that exist. In fact, even if you are unsure as to whether or not you want to start shopping on eBay, you are advised to at least examine it. eBay guests can navigate the site to get a taste of what items can commonly be found for sale on eBay. With a large selection of products, a number of sellers to choose from, and ease of use, there is a good chance that you may find yourself doing the bulk of your online shopping on eBay. And, if you end up doing so, you will definitely not be alone.

Sunday, 16 September 2007

Why You Should at Least Explore eBay

Are you interested in doing more of your shopping online? In the past, a large number of consumers were worried about doing so; however, as online security continues to improve, more consumers are finding themselves shopping online. If you are interested in becoming one of those individuals, you will want to examine eBay.

When it comes to shopping on eBay, there are a number of first time eBay users who are worried about security, among other things. Of course, there are always internet scams that can be found on eBay, but, for the most part, you should be able shop on eBay without any concerns. If you are still wondering whether or not eBay is right for you, you may want to think about at least exploring the site.

When it comes to exploring the eBay site, you will want to examine it as a whole. For instance, if you are wondering about eBay’s security, you may want to visit eBay’s help center. There you can find information for first time eBay users, just like you. You can review eBay’s policies, as well as information on how they handle eBay scams, should you end up falling victim to one. eBay, like many other online websites, has a customer service department. Should you have any questions that you can’t find answers to on the eBay website, you may want to think about contacting their customer service department.

In addition to safety and security, there are a number of potential eBay users who wonder about what they can buy on eBay. The good news is that you can easily find out what is for sale on eBay, without even having to create an eBay account. If you are looking for something in particular, you can perform an eBay search with the item of your interest. If you are just looking to explore the site, you can also browse through the unlimited number of eBay selling categories. Just a few of these categories include home and garden, baby, clothing, entertainment, and much more.

Another question commonly asked, by new eBay users, is the methods of accepted payments. As you likely already know, eBay is actually an online auction website. This online auction website allows other internet users to post items that they have for sale. For this reason, you will find that different methods of payment are accepted. In all honesty, it depends on the seller and their own personal preference. Despite a possible variance among many eBay sellers, PayPal, personal checks, and money orders are often acceptable forms of payment. To get an idea of the payments available, you are urged to click on active auctions. Towards the bottom of the auction listing page, you should see the accepted forms of payment outlined, from that particularly seller.

As it was previously mentioned, you can easily explore eBay without having to register for an account. If you like what you see and if you want to start shopping on eBay, you will need to register an account with them. As a buyer, your account is free. Within a few minutes at the most, you could be bidding on the products that you want to own. You may even be able to find listings that are known as “Buy It Now,” listings. These listings enable to you to make your purchase right at that moment, without competition from other eBay buyers. To get started today, visit eBay.com.

Tuesday, 11 September 2007

eBay Sellers: How You Can Use Completed Searches to Your Advantage

Are you an eBay seller? If so, are you successful at what you do? Perhaps, the better question to ask yourself is if you are making a profit selling on eBay? If you aren’t, there are a number of steps that you can take to increase your chances of making a sale.

When it comes to improving your chances of making a sale on eBay, your first impulse may to be change the way that your eBay items are listed for sale. For instance, it is often suggested that you upload detailed pictures of your items, provide detailed descriptions and such. While you will want to try doing so, you will also want to focus on the items that you are trying to sell. Your problem, with making a profit on eBay, might be the items that you have listed. If you have a poor quality item, you may not be able to sell it, but you would still be responsible for paying your eBay fees. In this case, you will not only be unable to make a profit, but you may also end up losing money.

When it comes to knowing which items you can profit from selling on eBay, there are many sellers who think that it is impossible to do. While it may seem impossible, it isn’t. Before actually trying to list a particular item for sale online, like an old music CD, you can check to see if that item has been sold on eBay before. If that particular item was sold before, you can also figure out exactly how much money it sold for! This will give you a good idea as to whether or not it would be worth it for you to spend the time creating your auction listings and paying eBay’s fees. Although the decision as to whether or not you still want to post your item for sale is yours to make, it may give you inside information; inside information that you will want to take into consideration when making your decision.

To perform a search of completed auctions, you will want to perform an advanced search. The link to the advanced search form can be found by eBay’s traditional search box. The only thing that you will to do differently is check the box labeled “Completed Listings Only.” Your results will include auctions that meet your searching criteria, but that have already been completed. If an item sold, its price will be outlined in green print. If an item did not sell, the asking price will be outlined, but in red print. As previously stated, performing an eBay completed search gives you the ability to tell whether or not you have a good seller on your hands.

In fact, you can not only use a completed listing search to determine if an item you already have is worth money, but you can also use this eBay tool to help you make money. If you are like many eBay sellers, there is a good chance that you are always on the lookout for great deals, bargains, or antiques. Familiarizing yourself with popular eBay items, ones that can be considered “hot sellers,” is a great way to make yourself a profit on eBay. Should you have the ability to do so, you may want to have a partner at home looking up eBay completed listings, while you are out shopping for items to sell at yard sales, flea markets, or thrift stores.

Performing an eBay completed listing search will only take a few minutes of your time. Despite only taking a few minutes of your time, eBay completed searches can help you make money as an eBay seller, not lose it.

Taking Advantage of "Slow" eBay Auctions.

Some auctions get hundreds of bids, but some go much more slowly, getting only a few bids or even none at all for days. Auctions are generally much slower during the summer months than they are in the winter - and sales on eBay are slowing each year, as more sellers than buyers sign up, hoping to get rich quick. There are a number of ways that you can take advantage of slower auctions to get the best price.

Wait to Bid.

If you bid, then everyone can see you're interested - and that might make them interested too. Leaving the item alone for as long as you can bear will make it look less popular, and keep the price down so you can come in at the last minute and get a bargain.

Make an Offer.

If the seller is selling an item using 'Buy it Now' and it still hasn't sold when the auction is about to end, use eBay's 'Best Offer' service to make them an offer on it. The chances are they've listed the item two or three times before, and they'll be so annoyed at the prospect of re-listing it yet again that they'll accept your offer just to get rid of the thing.

Conspire with Other Buyers.

You might not have thought of this, but if there are two auctions for the same item and only you and one other buyer are bidding, why not get together and work out a 'you take this one and I'll take that one' deal? This avoids you raising the price on both auctions just to get one each. If you make a few friends, you can even work together on auctions long-term, taking it in turns to bid.

Be Snobbish.

Send the seller emails asking questions about the condition of the item, and making it very clear that you are a discerning buyer and will only accept things of the highest quality. This will make them feel better about selling you their item for less.

Don't Feel Guilty.

There really are too many sellers on eBay now, to the point where you can get common items at very low prices. Long-term, this will probably force those sellers out of business, but that's the way a market works - it's supply and demand.

Buy in Bulk.

When auctions are slow, many sellers will have had the same stock for a long time. If you offer to take ten things off their hands all at once then you can almost name your price - the chances are that they'll fall over themselves to give you a good deal. If you come back again and buy another ten items then they'll love you even more.

The longer you spend on eBay, the more experienced you'll become - and the greater the chances are that you'll stumble across an auction for something very odd, and quite unexpected. In the next email, you'll hear all about the strangest eBay items ever sold.

Monday, 10 September 2007

Common eBay Scams to be on the Lookout For

Are you looking to start buying on eBay? If you have never used eBay before, you may not necessarily know that it is relatively easy to fall victim to an eBay scam. While eBay is considered a safe place to shop online, there are a number of eBay scams that you should be on the lookout for. Knowing what these scams are, before you start shopping on eBay, will help to reduce or completely eliminate your chances of becoming a victim.

Before we start to examine some of the most common eBay scams that you should be on the lookout for, it is important to mention why those scams exist. eBay is considered an online market place or an online auction website. Just about anyone with an internet connection and an eBay account can start eBay sale auctions. This is what makes it possible for scammers to trap innocent shoppers like you. While eBay does work to combat these scams and eliminate the individuals behind them, there are some people who slip through the cracks. That is why you will always want to be on the lookout for eBay scams.

Speaking of common scams to be on the lookout for, one of the most common scams involves selling a product that the seller actually doesn’t have. This type of scam is sometimes difficult to spot, but there are signs that you should look for. When posting an eBay auction, an eBay seller should have pictures of the item or items that they are selling or at least accurate descriptions. With some items, such as books, CDs, or movies, eBay sellers are given the option of using a stock photo; one that is provided by eBay. All other items should have a genuine photo, taken by the seller. If not, you may want to refrain from making the purchase, as it may mean that the seller isn’t even in possession of the item or items that they are trying to sell you.

In addition to selling items that they don’t even have available, another common eBay scam involves lying about the items that they do have. For instance, there are some eBay sellers, although a small number of them, who claim that they have an item, like a car radio, which is in brand new condition, but it isn’t always. It is not uncommon for some eBay seller to outright lie or strength the truth a little bit. Unless you have a watchful eye, you may not find out until it is too late. That is why it is advised that you not only purchase items from eBay that are accompanied by pictures, but that you also examine those pictures. You will want to try and see if something really does look new or if it is in “like new,” condition.

Another common eBay scam that you will want to look for involves those who want your personal information. This type of scam is implemented in two different ways. First, there are a small number of sellers who tell you that they need your credit card information, but they shouldn’t. Whether you pay by PayPal, personal check, or money order, you shouldn’t give out any personal information to any eBay sellers, even if you are buying an item from them. If you are not using PayPal, just send a check or money order to the address given to you, nothing else needs to be done.

The second eBay scam that involves trying to get your personal information is phishing. Phishing scams are increasing in popularity, making it easier to fall victim to one. With phishing scams, a scammer sends out an email that looks like it is from eBay. The email is often accompanied with a message stating that something is wrong with your account and that you need to click on the attached link, sign in and fix it. This is a scam. What they are trying to do is get your eBay account information. Once that has been done, they may have access to stored personal account numbers, as well as the ability to use your eBay account to make fraudulent purchases.

The above mentioned eBay scams are just a few of the most common ones that you may run across. Although there are those on eBay who are trying to scam or take advantage of you, the chances of falling victim to a scam on eBay are actually quite low, as long as you proceed with caution.

eBay Sellers: How You Can Use Completed Searches to Your Advantage

Are you an eBay seller? If so, are you successful at what you do? Perhaps, the better question to ask yourself is if you are making a profit selling on eBay? If you aren’t, there are a number of steps that you can take to increase your chances of making a sale.

When it comes to improving your chances of making a sale on eBay, your first impulse may to be change the way that your eBay items are listed for sale. For instance, it is often suggested that you upload detailed pictures of your items, provide detailed descriptions and such. While you will want to try doing so, you will also want to focus on the items that you are trying to sell. Your problem, with making a profit on eBay, might be the items that you have listed. If you have a poor quality item, you may not be able to sell it, but you would still be responsible for paying your eBay fees. In this case, you will not only be unable to make a profit, but you may also end up losing money.

When it comes to knowing which items you can profit from selling on eBay, there are many sellers who think that it is impossible to do. While it may seem impossible, it isn’t. Before actually trying to list a particular item for sale online, like an old music CD, you can check to see if that item has been sold on eBay before. If that particular item was sold before, you can also figure out exactly how much money it sold for! This will give you a good idea as to whether or not it would be worth it for you to spend the time creating your auction listings and paying eBay’s fees. Although the decision as to whether or not you still want to post your item for sale is yours to make, it may give you inside information; inside information that you will want to take into consideration when making your decision.

To perform a search of completed auctions, you will want to perform an advanced search. The link to the advanced search form can be found by eBay’s traditional search box. The only thing that you will to do differently is check the box labeled “Completed Listings Only.” Your results will include auctions that meet your searching criteria, but that have already been completed. If an item sold, its price will be outlined in green print. If an item did not sell, the asking price will be outlined, but in red print. As previously stated, performing an eBay completed search gives you the ability to tell whether or not you have a good seller on your hands.

In fact, you can not only use a completed listing search to determine if an item you already have is worth money, but you can also use this eBay tool to help you make money. If you are like many eBay sellers, there is a good chance that you are always on the lookout for great deals, bargains, or antiques. Familiarizing yourself with popular eBay items, ones that can be considered “hot sellers,” is a great way to make yourself a profit on eBay. Should you have the ability to do so, you may want to have a partner at home looking up eBay completed listings, while you are out shopping for items to sell at yard sales, flea markets, or thrift stores.

Performing an eBay completed listing search will only take a few minutes of your time. Despite only taking a few minutes of your time, eBay completed searches can help you make money as an eBay seller, not lose it.

Tuesday, 14 August 2007

Useful Tips

Quality merchandise at reasonable prices definitely is the winning combination when attracting buyers to bid on your auctions, but the one thing that can make you stand out from your competition is outstanding customer service. Customers will buy from you again if they liked the service that you provided them.

Where does service start? The very instant that you email them after they have purchased your product from a winning bid is when you either create a long term customer or just a one time fly by the night purchase.

Your welcome email should be very detail oriented yet display compassion for their needs. In today's article we are going to give you 10 very important Ebay tips that you should take into consideration when emailing your customer after they have won their bid and purchased your products.

Ebay tip number 1:
You need to let your new Ebay customers know approximately when they are going to get their product. I realize that the timetable for shipping varies but do the best you can based on the shipping option that was chosen. For example if you indeed ship the product out via second day FedEx delivery then you know it will take 2 days but on the other hand if you use the US Postal Service then it could take longer so try to do your best to guess.

Ebay tip number 2:
Provide your Ebay customers with the name of the item that they bought and the auction number. This is also another way to double check their orders and to avoid unnecessary refunds from Ebay. Yes of course it is their responsibility to record this information but it is insurance on your part to go the distance and remind your Ebay customers of this information.

Ebay tip number 3:
Be sure to make it clear and verify what the closing purchase amount was. Although this is probably already known it is still nice to remind the customer of how much they have paid for your products.

Ebay tip number 4:
When allowing your new Ebay customers to pay with checks, let them know how long it will take for you to hold the product while waiting for the check to clear. This usually takes about 5 to 14 days for your Ebay customers.

Ebay tip number 5:
Another piece of advice to take into consideration when accepting checks or money orders is to be sure to be very specific as to what location that you want them to send the payment to. List your name and address as clear as possible.

Ebay tip number 6:
If you are making any quantity number of sales then you probably have experienced payments being sent in without any information as to what product the customer ordered. You can remedy this by making it clear in the email to your buyers that they need to write down the item name and auction number with their payment.

Ebay tip number 7:
Get a confirmation of the shipping address and the phone number of the customer. Even though there this information is provided when the bid was won it is wise of you to verify this in your welcome email. Do not risk a bad testimonial from a buyer just because you did not confirm the shipping address.

Ebay tip number 8:
If you accept credit cards online from your Ebay business then be sure to guide your new Ebay auction winners through the process of paying with their cards. Some online payment systems may confuse people and you do not want to risk a chargeback because of confusion on your buyer's part. With the strict rules that Visa, MasterCard, American Express, and Discover have these days, you will want to be careful with your Ebay charges.

Ebay tip number 9:
Entice your Ebay customers by trading a good testimonial for them (the buyer) if the entire exchange and delivery goes smooth. This may help insure a smoother transaction on your customers part.

Ebay tip number 10:
Last but not least, be sure to include your phone number for contact info when selling your Ebay products. This may help expedite the process faster if your customers can call you for questions or concerns.

Saturday, 28 July 2007

How to Get eBay Coupons

You have to be very lucky to be one of the chosen few who receive an eBay coupon by email. These coupons are just like cash that you can use towards anything you buy on eBay - the only conditions being that you pay using PayPal, and that you are using eBay in the USA, Canada or the UK.

There are two ways to get eBay coupons.

Wait for that Email.

Of course, if you just wait, you'll be waiting for a long time. You have to do something to make yourself look like the kind of person eBay would want to tempt back with a coupon. If you open an account, buy a few medium-value things and then suddenly stop, the chances are you'll find yourself with some kind of special offer - but still, not always.

Go Searching.

The better way, of course, is to go and find the coupons that are out there on the web. This is quite hit-and-miss, as eBay don't always have an offer on, but when there's a valid code you can guarantee that it'll be everywhere within a few hours. Just type 'ebay coupon codes' into your favourite search engine, but be prepared to pick through some rubbish. You might find you have better luck if you use a more obscure search engine, where people haven't taken the trouble to game the results.

If going through search engines is too much for you, then just keep an eye out at any community forums you frequent, where someone might just post one. You probably have the best chances if you make a few friends on eBay's own forums at http://hub.ebay.com/community. It can be fun and educational to chat to the regulars there too, so you really have nothing to lose.

How do You Redeem Coupons?

A coupon is basically a code, with some being quite long. All you need to do is pay with PayPal as usual for the item you want to use the coupon towards. After you choose PayPal as your payment method, you will notice a heading that says 'Coupons, Gift Certificates and eBay Anything Points'. Type the coupon code in here: they can be long, so you should use copy-and-paste to make sure you get it right. Just click 'Redeem', and it's good to go.

Don't worry about causing problems for sellers by doing this, by the way - they have no way of even telling that you used a coupon, as eBay just pay them for the item as usual. Coupons are good for sellers as they attract more buyers to eBay, meaning that they get more bids on their auctions. After all, why would they object to getting more money without you actually having to pay it?

Since you're interested in making your eBay shopping more affordable, you might be interested to know that you can now buy eBay items on credit. Our next email will tell you all the details of eBay's new 'Buyer's Credit' program.

Get Your PayPal Account Here

Using PayPal on eBay

PayPal and eBay were made for each other - and now that eBay own PayPal, using them together is getting even easier.

What is PayPal?
People with PayPal accounts can send money to each other securely online. You can deposit money in a PayPal account from a bank account or a credit card, and withdraw money to your bank account. It is the most common way of paying on eBay, as well as being in widespread use on the rest of the Internet.

Opening a PayPal Account.

It's very easy to get a PayPal account. Just go to www.paypal.com and click the 'Sign Up' link. As a buyer, you should get a Personal account - you can always upgrade later if you decide to start selling. Then all you need to do is enter your address, phone number and email address, and create a password, and two secret questions. You'll be emailed a confirmation, and then you're done!


If you want to deposit money into the account now, then you need to register a credit or debit card or your bank details, and if you want to withdraw money then you need to register your bank details. There's no need to do anything like that just yet, though.

Paying with PayPal.

Paying with PayPal is very simple. When you win an auction and click 'Pay Now', you'll be given a list of payment methods the seller accepts. You should always check what the seller accepts before you bid, as there are still some sellers who won't take PayPal. If the seller does accept PayPal, it will already be chosen for you on the payment page.

Now you just need to press 'Next', type in your PayPal username and password and confirm the amount you want to pay. The first time you pay with PayPal you will need to enter the details of your card or bank account, but after that it will remember for you.

Becoming Verified.

You might have noticed that there is a limit to how much money you can send or withdraw using PayPal before you need to be verified. Verification has two steps. First, PayPal deposit some very small amounts of money in your bank account and you need to tell them how much they deposited. Second, they need to phone you to confirm your address and phone number. Once you've done that, all the limits on your account will be lifted. Log in at paypal.com and click on 'Get Verified' for more information.

While you've been paying for your items, what you might not have realised is that eBay occasionally offers money off coupons. But where do you get them? The next email tells you all about it.

Get Your PayPal Account Here

Thursday, 12 July 2007

SafeHarbor; eBay's Own Scotland Yard

SafeHarbor are the eBay police department. If you break the rules, commit fraud or try to buy something you're not supposed to, they'll be after you.

When You Don't Pay.

This is the most common rule buyers break - it's all too easy to just change your mind and try to get out of the auction. eBay regards every auction as a contract, and will punish you if you don't go through with your end of the deal. If you decide not to pay then expect to get a few nasty warning emails from eBay threatening you with banning if you do it again. Not to mention, of course, that you'll get a big negative 'DID NOT PAY' feedback comment from the seller.

So There Are Things You Can't Buy on eBay?

Yes, there are: more things than you'd expect. It makes sense that you can't buy firearms, for example, but you also can't buy fireworks - eBay are worried about the risks of sending them in the post. Laws in many countries mean that you can't buy alcohol or tobacco. You can't buy illegal or prescription drugs, stocks and shares, or lottery tickets. No underwear, either. You can't buy any little pet puppies or kittens, as animals are banned. If items infringe on copyright, like pirate CDs or software, then they're not allowed either.

eBay's policy is controversial, not least because it is somewhat random in its enforcement - and there have been accusations that they're more responsive to the copyright concerns of big businesses than to auctions for items that might actually be dangerous. If they do decide to go after you or the seller, though, they will cancel the auction and may also suspend your accounts.

Fraud.

eBay runs remarkably well considering how unregulated it is, but there are still fraudsters. If you are a victim of fraud - for example, you pay for an item that never turns up - then SafeHarbor will investigate for you. eBay's standard purchase protection will give you up to $200 back if your claim is successful. Be aware, though, that this can take a few months.

In addition, if you paid by PayPal, then they can usually reverse the transaction relatively easily and get you more (if not all) of your money back. This is another reason why many buyers prefer to use PayPal. Some sellers are a little scared of the effectiveness of the refund system, as they can send out items in good faith only to find that their buyer was fraudulent and the transaction has been reversed. If you're worried about fraud, as a buyer, you should always use PayPal.

What's that? You don't know how to use PayPal? Well, luckily for you, the next article is all about using PayPal to improve your eBay life.

Sunday, 1 July 2007

The eBay Buyer's FAQ

So you have a question? Has something gone very wrong and you don't know what to do? Well, fair enough. Here are the questions that I hear all the time from buyers.

Does eBay have a Customer Service Department I Can Phone?

eBay are notoriously hard to contact, should you ever need to - it sometimes seems like they expect the site to run itself. You can email them, as long as you don't have your heart set on a coherent response go to: http://pages.ebay.com/help/contact_us/_base/index.html. You might have better luck in a 'live help' webchat here http://pages.ebay.com/help/basics/n-livehelp.html

Only eBay Power Sellers (sellers with a very high feedback rating) Power Seller Thinking! get to phone customer service. If you really want to try your luck, type 'ebay [your country] phone number' into a search engine and you'll probably find something. Unfortunately, the chances are you'll have gone to all that trouble for the privilege of leaving an answerphone message.

It might seem cruel, but imagine the number of people who would call eBay every day with the silliest questions if they gave out their phone number everywhere. Its Wild West nature is, in a way, part of its charm.

eBay Sent Me an Email Saying They're Going to Close My Account. What Should I Do?

This email asks for your password, right? It's a scam, an attempt to frighten you, make you give up your details and then steal your account. eBay will never ask for your password or any other account details by email. eBay say that you should only ever enter your password on pages that whose addresses start with http://signin.ebay.com/. They even offer a special 'Account Guard' as part of their toolbar, which lets you check that you're not giving your password to a dodgy fake site. You can read more here: http://pages.ebay.com/toolbar/accountguard_1.html.

It Seems Too Good to be True. How Does eBay Make Money?

For you, the buyer, eBay is free. Sellers, though, pay all sorts of fees: a listing fee for each item they list, a final value fee (a percentage of what the item sold for). They can they pay optional fees for extra services, including Buy it Now, extra pictures, reserve prices, highlighting the auction, putting it in bold, listing it first in search results or even putting it on the front page. You can see a full list of fees at http://pages.ebay.com/help/sell/fees.html.

It's obviously worth it to the sellers, though, or they wouldn't carry on using eBay. The system is quite efficient, and basically forces both eBay and the sellers to keep their profit margins as low as possible - otherwise prices will simply go too high and the buyers will stop buying.

How Safe is eBay?
Well, as it happens, that's the subject of our next email! All of eBay's safety services for buyers and sellers are in one place, called 'SafeHarbor'. SafeHarbor handles fraud prevention and investigation, helps with dispute resolution and keeps rule-breakers in check. Read all about it next time, and be safe.

You Won that eBay Auction! Now What Do You Do?

It's a heady feeling when you win your first eBay auction: a mixture of happiness and perhaps just a little fear. After all, there seems to be so much to do before you can actually get your item. What do you do next?

The simple answer is: you send payment to the seller, as quickly as possible. The quicker you pay, the more your seller will like you, and the sooner your item will arrive. But how you go about it? That all depends on how you plan to pay.

PayPal.

PayPal is one of the most popular options for paying on eBay, to the point where eBay decided to buy the company. It allows instant electronic payment across the Internet. Money goes instantly from your credit or debit card to the seller's PayPal account, where they can either use it for Internet purchases or transfer it out to their bank.

eBay offer incentives for using PayPal, and almost all sellers now accept it. Its instant nature makes sellers very happy, and means that they can have your item packed and sent and leave you some positive feedback within a few hours of the auction ending. When paying by PayPal, you will be covered by PayPal's own insurances and guarantees, as well as any that your card might have.

Cheques and Money Orders.

This is payment the old-fashioned way, and will lead to a long wait to your item. You need to post the cheque or money order, then the seller has to take it to the bank and get it cleared, and only then do they send the item. The only reason to use this method is if either you or the seller distrusts electronic payment methods. If you're willing to go to the trouble with these sellers, though, you might get an item very cheaply, as most buyers just can't be bothered.

When you pay by cheque or money order, make sure to print the eBay order confirmation page (it will be emailed to you) and put it in the envelope with your payment. Underline or circle key information like your mailing address and the item number. Finally, remember to be patient: keep in contact with the seller, as it really can take a month or two before everything falls into place and your item turns up.

Money Transfers and Bank Deposits.

Some sellers may ask you to pay them using a wire service like Western Union, or simply give you a bank account number and ask you to pay money into it. Unless you really trust the seller, this is generally a bad idea - these methods are hard to trace and you're unlikely to get any money back if anything goes wrong. Paying in cash, it hardly needs to be said, is an even worse idea.

It's all a lot to take in, isn't it? I'm sure by now you've got a few questions, which is why the next email will be a little eBay buyer's FAQ. Let's hope we can solve any problems you might have.

When and How to Withdraw Your eBay Bid (and Why You Might Not Want To)

eBay are a little strict about letting you withdraw your bid. They call it a 'bid retraction', and have a stringent set of conditions that you must meet before you are allowed to do it. Here are eBay's three acceptable reasons for withdrawing a bid.

You made a typographical error: This means that you accidentally typed the wrong amount into the bid box, bidding a far higher price than you meant to. This can be scary: imagine bidding $100 and accidentally adding an extra '0'! You are entirely allowed to withdraw your bid in this situation, and bid again if you want to.

The item's description changed: If you bid on something and then the seller updates the description, you have the right to withdraw your bid. It wouldn't be fair, after all, to force you to take something that you now realise you don't want.

The seller is uncontactable: If emails to the seller bounce and they don't answer their phone, then the auction obviously can't continue, and you can cancel it.

So How Do I Retract My Bid?

eBay hide away the bid retraction form a bit, because they don't like people using it. You can find it by going here: http://cgi1.ebay.com/aw-cgi/eBayISAPI.dll?RetractBidShow.

Now all you need is the item number from your auction: this can be found on the item description page's top right corner. If you can't see it on the page, look in your browser's title bar, and in any emails eBay have sent you about your bid on the item. Choose one of the three allowed reasons, click 'retract bid', and you're done.

Are There Any Consequences?

Well yes, there are. The more unethical among you might have considered that you could just cancel bids anytime you feel like it by saying that you accidentally entered the wrong amount. eBay are one step ahead of you. Each time you retract a bid, it is counted on your feedback page for all to see - and anyone with a lot of retracted bids looks more than a little dodgy. eBay also say that abusing the bid retraction feature could get you banned.

So is there a way to retract your bid without facing a penalty? There is if your seller is nice, and most are. Sellers can cancel bids on their auctions at any time, and if you email them with a half-decent excuse then most will be more than happy to do this for you. After all, it's not in their interest for their item to go to someone who won't like it, as you might leave negative feedback.

Of course, retracting your bid should still be a rare thing: you won't win auctions that way! If you've followed us this far, the chances are you've won an auction by now, or you're close - but you might be a little puzzled about what to do next. Our next email will give you a few pointers.

Saturday, 30 June 2007

eBay Auction Buyer's Tips and Tricks

eBay isn't just an auction and a marketplace: often it can feel quite a lot like a game. Like any game, you can get ahead if you think strategically, using your head to outwit the other buyers and get the best price. Here are a few things you can try.

Shop in the Summer.

This is simple, but effective. Summer is the quiet season on eBay - almost everything sells for less. While everyone else is out enjoying the sun, invest a little time to find some real bargains.

Beat Them by a Few Cents.

Outbid people by a few cents instead of a few dollars - if they don't check back before the auction ends, then you will be the winner. To avoid people using this tactic on you, though, always bid strange, hard-to-guess amounts instead of round numbers.

Play Dirty.

If you know when the auction ends, you can get in there at the very last second and outbid your rivals. The chances are that they won't have the time to sit in front of the auction waiting for it to end - as a rule, he who stays wins. If someone else does retaliate at the end of the auction, though, try not to get carried away in those last few seconds and end up paying too much!

Take Risks.

This is a strategy for the braver eBay buyer. All of the advice you will see for eBay beginners tells you to buy items that have good pictures, clear descriptions, trustworthy sellers and all the rest. If you're brave, why not take a risk and do the exact opposite?

Many buyers won't want that item from the seller with a feedback rating of 5, no picture and a one-line description. If you take a calculated risk and bid anyway, you might be able to make a tiny bid and win by default. There are people on eBay who make their living from winning auctions like these, taking good pictures of the item, writing a good description and then reselling it at a huge profit. Be careful, though: do this for long enough, and you will inevitably lose your money at some point. It's especially unwise to try it with very high-value items.

Avoid Bidding Wars.

There are few things on eBay that are so rare that you'll only see them once and never again. There are usually quite a few sellers who have an item. What's more, they will generally have more than one to sell, even if they haven't listed them all at once. Always check your seller's history to see whether they sell your item all the time - and if they do, then wait for the next one instead of bidding to the skies.

Now, there may come a time in your eBay life when you realise that you've screwed up your bid, and you wish there was an 'undo' button. Here's the good news for you: there is! The next email will be all about withdrawing your eBay bids.

Thursday, 21 June 2007

When to "Buy Now" and When to Bid

You will often find yourself facing the choice of whether to pay a fixed price or keep on bidding. This choice might be presented to you in a single auction, or you might be choosing between different auctions of the different types. So should you use that 'Buy it Now' button or keep on trying to outbid everyone else? It's all a question of weighing up the advantages and disadvantages.

Buy it Now.

- The Advantages.

When you use Buy it Now, you know the asking price and you can take some time to decide whether to pay it or not - you can even negotiate. You don't need to keeping your eye on the auction, or get caught up in the last-minute bidding frenzy that is now inevitable on any popular item. Not only that, but the seller will be happy to get a fixed price for their item, and they're likely to nicer to you than usual. Some sellers can be a little resentful when they feel that you got a little too much of a bargain on their item.

- The Disadvantages.

You will almost certainly pay more for the item, especially with more expensive items. Also, it takes some of the fun out of eBay. Aren't you there for an auction, after all? If you want to pay a fixed price then there are thousands of online stores you could be visiting. It's like pressing 'collect' instead of 'gamble' on a fruit machine: it's the boring option. But then, maybe that's what you want.

These rules are relatively constant: there are few times when using Buy it Now would allow you to get something cheaper, or when bidding would be an easier way to do it. In the end, as with so many things in life, it's a simple question of price vs. convenience, and it's up to you.

There are those times, though, when the strategic use of the Buy it Now button can be a useful tool to help you outwit your competition. If the current bid is almost as high as the Buy it Now price, then why bid higher and keep the contest going? Clicking that button is a no-brainer. The same goes for times when a seller has, for some reason, set the Buy it Now price only slightly higher than their starting price for bids. Why bother to go through all the hassle of bidding?

You might also find that there are times when you should leave the Buy it Now button as a last resort: it can be a useful way of ending last-minute contests with a decisive 'this is mine' gesture.

In fact, there are all sorts of tricks you can use on eBay, if you want to get ahead of the game. Remember that most buyers on eBay are casual, and don't know what they're doing: a little knowledge can go a long way in getting you an advantage. Our next email will have a few tips and tricks for you.

Understanding the Different eBay Auction Types

Over the years, eBay has introduced all sorts of different auction types, in an effort to give people more options when they buy and sell their things on eBay. There are many people who don't like the idea that their item might sell for a far lower price than they intend. Equally, there are people who have hundreds of the same item and don't want to sell them individually. This email gives you an overview of the different kinds of auctions and how to spot them.

Normal Auctions.

These are the bread-and-butter of eBay, the auctions everyone knows: you bid, others outbid you, you outbid them, and the winner gets the item. Simple.

Reserve Auctions.

Reserve auctions are for sellers who don't want their items to sell for less than a certain price - a concept you'll know about if you're familiar with real auctions. They work just like normal auctions on eBay, except that you will be told if your bid has not met the reserve price set by the seller. If no-one is willing to meet this price, then the auction is cancelled, and the seller keeps the item.

You can spot these auctions by looking out for 'Reserve not met' or 'Reserve met' written next to the current bid on an item's description page.

Fixed Price ('Buy it Now') Auctions.

Buy it Now auctions can work in one of two ways. A seller might add a Buy it Now button to a normal auction, meaning that you can choose either to bid normally or to simply pay the asking price and avoid the whole bidding process. Some sellers, though, now cut out the auction process altogether and simply list all their items at fixed price. Recently, eBay added a twist to fixed price auctions: the 'best offer'. This means that you can negotiate a price to someone who offers their items using Buy it Now, which could be a great way to get a bargain on things that don't seem to be selling.

Fixed price auctions are easy to spot, as they have a little 'Buy it Now' logo either next to or instead of the current number of bids on the search listings page.

Multiple Item ('Dutch') Auctions.

These are auctions where a seller is selling more than one of a certain item. Dutch auctions can be done by bidding. Buyers bid a price and say how many items they want, and then everyone pays the lowest price that was bid by one of the winning bidders. If you have trouble getting your head around that, then don't worry - everyone else does too! These auctions are very rare.

What is more common is when a seller has a lot of one item, and lists it using a combination of two auction types: a multiple-item fixed price auction. This just means that they say how many they have, and offer them at a fixed price. You can enter how many you want and then just click Buy it Now to get them.

After all this, you might find yourself facing a dilemma: when you have the option, should you bid, or should you just use Buy it Now and save yourself the hassle? That's what the next email will be about.

Wednesday, 20 June 2007

How to Check an eBay Seller's Reputation (and Why You Should Do It)

When you buy something from an eBay seller, you are giving them your money and hoping that you will get something in return. However many guarantees of safety eBay might make to you, nothing is certain: if you just give your money to scammers all the time without doing any checks then the chances are you won't get all of that money back.

That's why you should always check the seller's reputation, or 'feedback rating'. This is a quick and easy-to-read summary of their history as an eBay seller, which gives you some idea of whether or not you should trust them with your money. Buying anything is a calculated risk: you want to minimise that risk.

How to Check Feedback Ratings.

On each item's description page, there is a box in the top-right hand corner about the seller, with the title 'Seller information'. This contains the seller's name, their feedback score, and their positive feedback percentage, as well as any stars they have earned.

Different coloured stars are given to eBay sellers depending on their rating, in this sequence: yellow, blue, turquoise, purple, red, green, shooting yellow, shooting turquoise, shooting purple, shooting red. Anyone with a 'shooting' star is an experienced eBay member who you should be able to trust.

If you click on the seller's name, you can get to a more detailed view of their reputation - their 'member profile' page. This page shows the total number of people who gave them a positive or negative rating, as well as a breakdown by time. You can also see a complete history of all the comments that have ever been left about them, with the most recent first.

What to Look For.

You might assume that anyone with a very high number can be trusted, but that isn't always true. It is more important to look at their positive feedback percentage - and you should really consider anything below 99% to be a red flag and investigate further.

Take a look through the first visible page with the most recent transactions: are there any negative comments? What do they say? Take others' experiences into account, as they could happen to you if you deal with this person. Be careful not to punish sellers unfairly, however, if they did bad things in their past on eBay but have improved since. You should look at the breakdown by time and ignore any negative feedback that was left a long time ago. Equally, though, you should sit up and pay attention if a seller seems to have been left an out-of-character amount of bad feedback in the last month or so.

Now that you know who to trust, it is worth learning a little more about how the different kinds of auctions work, so that you don't accidentally slip up and make yourself and your feedback page look bad. Our next email will be about the different kinds of auctions you can expect to encounter during your time on eBay.

Tuesday, 19 June 2007

Your Rights as an eBay Buyer

When you buy things on eBay, you pay the seller before they send you anything. This means that you, as a buyer, are vulnerable to all sorts of problems. You might not get the items you have paid for, or they might be damaged or faulty. Luckily, you have two very important rights when you buy on eBay.

The Right to Receive Your Item.

Maybe the seller never sent the item, or maybe it got lost in the post. Whatever happened, you paid for the item. If it doesn't arrive in the post as described, you have the right to a replacement or a refund, whether it's the seller's fault or not.

The fact that you bought something on eBay doesn't mean that you don't have the exact same rights that you would have if you bought it in a shop (these rights are pretty much the same all over the world). Plus, under eBay's rules, the seller isn't allowed to change their mind about selling you the item: once the auction ends, it becomes a contract - you must buy and they must sell, or face eBay's penalties.

The Right for Your Item to Be as Described in the Auction.

Sometimes sellers don't wrap items properly, and so they get broken. Occasionally they write descriptions that are misleading or just plain wrong to begin with, leaving out vital details that would have caused you to change your mind about buying. If this happens to you, you again have the right to a replacement or a refund.

So How Do I Use My Rights?

First, you should take it up with the seller - most will be responsive, as do not want to have their reputation damaged when an upset buyer leaves negative feedback for all their future buyers to see. If that doesn't work, report them to eBay.

While eBay don't have many people handling complaints, they do have a relatively effective set of automatic process to handle common problems buyers and sellers have with one another.

Finally, if that doesn't work, then you should seek advice from consumer groups in your country, and as a last resort from the police. You should never have to get this far, though: problems on eBay that can't be resolved easily are extremely rare.

Don't Be Too Quick.

Remember not to get too annoyed and be unfair to the seller: nice sellers have agreed to give me refunds for undelivered items, only for me to find out a few weeks later that they were being held for me at the post office! Always try your best to communicate and think of everything that might have gone wrong: eBay works best when buyers and sellers sort out their problems together, instead of reporting each other to the authorities straight away.

More often that not receiving what they paid for, buyers have an altogether different problem: they knew what they were paying for, but didn't realise that what they were paying for was overpriced, low quality or a scam. The next email will give you a list of tips on how to avoid being ripped off on eBay.

10 Tips for Increasing Your eBay Response

So you've got the buyer in front of your auction, and they've read the description. They're must be interested, or they wouldn't be looking… but just how can you push them over that line and make them leave a bid? Read on for some tips.

Improve your picture: In all that description writing, you might have missed the vital importance of your item's picture. A picture with bad lighting or an intrusive background looks amateurish and won't make anyone want to buy from you.

Add an About Me page: You'll be surprised how much you can reassure bidders just by creating an About Me page and putting a little bit about yourself on your business on there. You can also have a few special offers there for people who bother to look at the page, and let people subscribe to your mailing list so that you can email them updates.

Use SquareTrade: Signing up at SquareTrade and displaying their logo on your auctions shows that you are committed to have them resolve any disputes that arise. You always see this on PowerSellers auctions - it makes you look more professional.

Write terms and conditions: Have the 'small print' clearly visible on all your auctions, giving details of things like shipping times and prices, your refund policy, and any other business practices you might have. This helps build confidence with buyers.

Show off your feedback: Copy and paste a selection of the feedback comments you're most proud of to each item's description page, instead of making bidders go and look for it. If you have 100% positive feedback, be sure to write that on every auction too.

Add NR to your titles: If you have extra space in a title, put 'NR' (no reserve) on the end. Bidders prefer auctions that don't have a reserve price, and doing this lets them see that yours don't.

Benefits not features: Make sure your description focuses on the benefits that your item can give to the customer, not just its features. This is a classic sales technique. If you have trouble with this, remember: 'cheap' is a feature, 'save money' is a benefit.

List more items: If you want more people to respond to your items, then list more items! You might find you have better like listing items at the same time, instead of one-by-one. There's no need to use a Dutch auction - you can just keep two or three auctions going at once for an item you have more than one of in stock.

Accept unusual payment methods: To reach those last few buyers, accept payment methods that many sellers don't, like cheques.

Buy some upgrades: The best upgrade is the most expensive one, which makes your item appear first in search results. In crowded categories, you might find that this is worth the money.

Once you've got some buyers, you want to keep them coming back to you. The next email will show you how to turn one-time buyers into long-term customers.

Sunday, 17 June 2007

eBay Description Writing Tips - 2

Once you've drawn the buyers in with your title, the next thing to do is to tell them all about your item with the description. But just what should you write in your description?

At its heart, your item description is an ad. Without making it too obvious, you should be writing sales copy. You're trying to get buyers excited about your products, and that's usually hard - but on eBay, if you have the right thing to sell and give enough details, the buyers almost excite themselves.

Technical Details.

Include every technical detail you know, including the item's manufacturer, its condition, how big it is, where and when it was made, its history, and anything else special about it. Don't be too boring, though: the best descriptions are written in friendly, conversational language, and show a real knowledge of the item. Whatever you do, make sure you tell the truth!

Remember that most of the people who'll be buying your item will be just as knowledgeable about it as you are, if not more - this is their hobby, and they're experts. Don't feel like you need to explain the basics of the item: just go into as much technical detail as you can. As a rule, don't write anything in the description if you don't know what it means, as the chances are someone will, and if you've got it slightly wrong then you'll look like you don't know what you're talking about.

Interesting Details.

You might find that you enjoy writing a few things about how you got the item, why you're selling it, and who you think might like it. This isn't strictly necessary, but it gives your auctions some character and a personal touch, and can make people more likely to trust you. People might wonder what you're doing selling 500 CDs all at once, and if you tell them the reason, then they'll feel reassured that nothing dodgy is going on. If you're selling them because you're having a baby and you need the space, just say so.

Write as Much as You Can.

Leave nothing out of your description, even if that seems to you like it makes it cumbersomely long. There is no way you can be too thorough: someone, somewhere will appreciate that you took the time to write the extra information.

Don't assume that anyone who wants extra information will email you to ask a question: many buyers are shy and won't do it. Think of questions that buyers might have and add the answers to your description, as people generally tend to ask the same questions over and over again.

Each time a buyer does email you with a question, you should both answer their question and update your description so that it will include the answer next time. If people ask questions that are answered in the description, try putting these parts of the auction on a line alone, or in bold, to make them easier to notice.

In the next email, we'll focus on increasing the number of buyers who respond to your auctions.

Saturday, 16 June 2007

eBay Title Writing Tips - 1

Trying to be help your buyers find your auctions can be a truly daunting task. Most people only search eBay by title, not by description, and that means that you only have those 55 characters of the title to cover all the possible search terms. That's not easy. In this email, I'll give you a few pointers.

Don't bother with eBay clichés: There are plenty of eBay auction titles that say things like "Super rare camera wow look low price". These are stupid things to put in your title, as no-one is going to search for them.

Think like a buyer: If you were looking for your item, then what exactly would you type into that box? If you think it'd help, try searching yourself to find someone else selling your item. What were the first things you thought of typing?

Think like other sellers: Keep an eye on which sellers are doing best with items like yours, and try to copy their title styles - if it works for them, it can work for you.

Be specific: You should be sure to write the item's brand and specific model number in the title, as people will often search only for this information. Make sure that you also say exactly what the item is.

A Few Examples.

Here are a few examples of good titles. They're real, and they're on eBay right now, making their sellers money. So what makes them good?

"Dell Latitude Laptop P3 500mhz Notebook PC Computer"

If you know about computers, you'll know instantly what this auction is selling. It has manufacturer (Dell) and product line (Latitude), followed by a few technical specifications (P3 500mhz is the processor speed). Notice also that the title includes the four words 'laptop', 'notebook', 'PC' and 'computer', as the seller wants people looking for any of those words to see his auction.

"OASIS Don't Believe the Truth CD Album (New)"

This auction for a CD is well formatted: it gives the artist name in capital letters, followed by the album name. It then manages to include the two key words 'CD' and 'album', as well as the word 'new' - that means that anyone searching for 'new oasis cd', 'oasis new album' and so on will find this auction.

"1840 Penny Black stamp, certificate, four margins"

Here's a slightly more obscure one, from the exciting world of stamp collecting. A penny black is one of the oldest and most famous stamps. It uses a few key words that collectors will consider important: 'four margins' indicates that the stamp has been cut out with some margins around it and so isn't damaged, and 'certificate' tells you that the item has a certificate of authenticity - it's a real penny black. Remember to use every bit of space to squeeze in as much important information as you can in the title.

So now that you've written a winning title, you need to start on a great description. The next email will show you how.

Friday, 15 June 2007

How to Choose the Right eBay Product Category

Some people think it's easy to choose the right eBay category, and often it is. Sometimes, though, it might not be quite clear exactly what to go for.

Why is it Even Important?

Plenty of people use the category system to find items, when they're not looking for something specific. If your item is listed in the wrong category - or you've just given up and listed it in 'Everything Else' - then these people aren't going to find your auction.

Also, listing items in the wrong categories is against eBay's rules, and eBay say they will remove any auctions that are wrongly categorised. They don't often actually do this, but it's not worth the risk - especially since breaking any rules can cause them to penalise your account, including losing PowerSeller status if you have it.

So What Can You Do?

eBay will suggest categories for you when you sell your item, if you type in a few words to describe the item on the category selection page and click 'search'. You can make the best of this feature by typing in exactly what your item is, with brand name and model number (if any), so that eBay can find the best category for you.

If that doesn't work for you, then search yourself for items like yours, and pay attention to which category most of them seem to be in (you can see this near the top of each item's description page). Try different words and see which ones come back with the most results. You can also browse through all the available categories from eBay's front page.

Remember that the more specific the category is, the better - use as many subcategories as are appropriate. Don't just list your HP laptop in the 'Computers' category, for example - list it in 'Computers > Laptops > HP'. Don't worry: your item will still appear in the 'Computers' category, as well as 'Computers > Laptops', because items listed in subcategories are always listed in every category above.

Take some time to look through all the categories and get familiar with the way eBay as a whole is laid out. After all, that's better than getting a few months down the line and finding that you still think of eBay's category system like it's some kind of scary jungle.

What if More Than One Category Fits?

Don't worry, eBay have you covered. For a small extra fee, you can list your item in an extra category, to increase the number of potential buyers who will see it. This isn't always worth it, though - some items only really fit properly in one category, and listing them in extra categories is just a waste.

Once you know where to list your item, the next step is to write your auction's title. The title is the most important thing about your auction - the difference between a good title and a bad title can be the difference between $10 and $100. That's why I'll take you through the dos and don'ts in the next email.

Thursday, 14 June 2007

An Introduction to Bidding and Buying on eBay.

Have you noticed that whenever you open a newspaper, watch the TV or have a conversation, people seem to be talking about eBay? If you've never used it and you've no idea what it's all about, then the chances are that you're starting to feel a little left out. But don't worry! This email contains everything you need to know about the basics of bidding and buying on eBay.

So What is eBay?

eBay is an online auction website - and not just any auction site, but the biggest one in the world. If you know how an auction works, then you already know how roughly eBay works. Someone adds something they want to sell to the site, and then buyers come along and place bids on it. The highest bid wins the item! It's that simple.

eBay being an online auction makes a big difference, though. Buying and selling are not reserved for any elite. eBay accept almost any item, no matter how small, and will then advertise it on their sites all over the world. It's a powerful combination of an auction and a slightly chaotic marketplace.

What is Bidding?

Bidding is when you say how much you will pay for an item in an auction. Bidding on eBay, however, doesn't work in exactly the same way as a normal auction, at least in theory. On eBay, you tell the site what the maximum you are willing to pay for each item is, and then eBay places the bids on your behalf. That means you could say you were willing to pay up to $100 for something and only have to pay $50, if that was the highest maximum bid anyone else placed.

It's not as complicated as it sounds - the best way to get used to it is to give it a try. First, the best thing to do is to go to the eBay website designed for your country. If you don't know the address for it, just go to www.ebay.com and it will tell you there. Now, on the front page you should see a big box marked 'search': just type in anything that you'd like to buy there.

Wasn't that easy? Now you should have a list of items for sale in front of you, along with how much people are currently bidding for them and the time when bidding ends for each item. If you click one of these, you can read the description, and then - if you're happy with the item and happy to pay more than the current highest bidder is - you can bid!

How Do I Bid?

Go ahead and scroll down to the bottom of an item's description page, and type the maximum you are willing to pay (your maximum bid) into the box. Then simply press the 'place bid' button - you will need to sign in once you press the button, or go through a quick registration process if you don't have an eBay username).

If someone else's maximum bid on that item is higher than yours, then eBay will tell you and give you the opportunity to bid again. Otherwise, you're now the new highest bidder! All you need to do now is wait until the end of the auction - if someone else outbids you, then eBay will email you and you can bid again.

All sounds great, doesn't it? But by now you might be wondering whether a site as chaotic as eBay can really be all that safe to buy from. That's why the next email in this series will be about your rights when you buy from eBay.

Taming the eBay Search Engine

If you know what you're doing, you can quickly find what you're looking for on eBay - and the more you know about how buyers find you, the easier you'll find it to be found. Here are a few golden searching rules.

Be specific: If you're searching for the first edition of the original Harry Potter book, you'll get further searching for 'harry potter rowling philosopher's stone first edition' than you will searching for 'harry potter'. You'll get fewer results, but the ones you do get will be far more relevant.

Spell wrongly: It's a sad fact that many of the sellers on eBay just can't spell. Whatever you're looking for, try thinking of a few common misspellings - you might find a few items here that have slipped through the cracks.

Get a thesaurus: You should try to search for all the different words that someone might use to describe an item, for example searching for both 'TV' and 'television', or for 'phone', 'mobile' and 'cellphone'. Where you can, though, leave off the type of item altogether and search by things like brand and model.

Use the categories: Whenever you search, you'll notice a list of categories at the side of your search results. If you just searched for the name of a CD, you should click the 'CDs' category to look at results in that category only. Why bother looking through a load of results that you don't care about?

Don't be afraid to browse: Once you've found the category that items you like seem to be in, why not click 'Browse' and take a look through the whole category? You might be surprised by what you find.

Few people realise just how powerful eBay's search engine is - a few symbols here and there and it'll work wonders for you.

Wildcard searches: You can put an asterisk (*) into a search phrase when you want to say 'anything can go here'. For example, if you wanted to search for a 1950s car, you could search for 'car 195*'. 195* will show results from any year in the 1950s.

In this order: If you put words in quotes ("") then the only results shown will be ones that have all of the words between the quote marks. For example, searching for "Lord of the Rings" won't give you any results that say, for example "Lord Robert Rings".

Exclude words: Put a minus, and then put any words in brackets that you don't want to appear in your search results. For example: "Pulp Fiction" -(poster,photo) will find items related to Pulp Fiction but not posters or photos.

Either/or: If you want to search for lots of words at once, just put them in brackets: the TV example from earlier could become '(TV,television)', which would find items with either word.

Don't get too tied up learning the ways of the search engine, though: a surprising number of eBay users don't search at all, preferring to look through eBay's category system and save their favourites in their browser. The next email will show you how to make sure these people can find you too.

Tuesday, 12 June 2007

How to Use eBay to Grow Your Other Businesses

Most of the people who make money from eBay don't actually make all of that money on eBay. There are all sorts of ways you can use eBay to give your existing businesses a helping hand.

The Supply Side.

If you have any leftover stock or used items from another business you run, then why not sell them on eBay? You can make this a regular thing, using it to get rid of things that won't sell for the premium you ask for in a shop, or items that are no longer in demand in the town or city where your business is based.

You can really make a lot of money this way, if you know what you're doing. You will, of course, already be an expert in the items you're selling, as you use them in your business, and you'll know that the items are of high enough quality to be sellable. This is a whole new market for your old inventory!

Not only that, of course, but remember that your good eBay reputation will make you a great buyer! If there's ever anything you want to get for your business, the chances are you'll be able to get it on eBay for a discount.

The Sales Side.

Here, though, is where the true power of eBay lies. eBay give you an 'About Me' page, where you can write anything you like and link anywhere you like. This means that you can get traffic to your business' website by linking to your website from your About Me page and linking to your About Me page from each auction.

To create an About Me page, just click on 'Community' on the toolbar, scroll to the bottom of the page, and click 'Create an About Me page'. You then get the option to either enter your own HTML or let eBay guide you through the process. All you need to do is write a little about your website, link to it, and you're done - you'll notice that more people start to come to your site straight away.

There are thousands of people who swear by this technique to drive traffic from eBay to their website - with a little persuasive sales copy on your site, they say, you can sell directly to buyers, cutting out the eBay middleman. What's more, all the traffic you'll get will be targeted - because the people who click through were interested in your auction to begin with.

This can be a really powerful technique, especially if you've already got an e-commerce site. Even if you haven't, you might find it worth your time to set up a website that does nothing but list your eBay inventory with a few dollars off each item, with a PayPal 'Buy Now' button for each item. Then simply make the link to your About Me page read 'Visit my website for even more bargains!', and you're done.

Now that you've seen how to drive visitors to your website, maybe you'd like a little help getting your auction in front of buyers. That's why our next email will show you the secrets of taming the eBay search engine.

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