Tuesday, 25 March 2008

Selling on eBay Auctions and Living To Tell The Tale

If it’s your first time selling on eBay then you will have a couple of things in common with other people â€" you’ll probably fail when selling on your first few ebay auctions. Many first timers will fail time and time again, and won’t understand what they’re doing wrong. They’ll do hours and hours of research into what is the right thing to sell, set up their first auction, and just wait for the winning bid to roll in. Hours will go by with no bids being place, and days will go by with not one bid on their eBay auction â€" or the bids are dreadfully low. Finally the auction will end and it will turn out to be a total failure for the new eBay seller. However, considering the large amount of sellers that are running and competing by setting up eBay auctions everyday, there are a few things that you should do, with a few other specific things that you shouldn’t do if you are going to be an eBay power seller.

1. Demand for a product â€" Many eBay auctions fail simply because nobody wants the product you are offering, essentially there isn’t enough of a high demand for your product. You can avoid this problematic stumbling block by doing adequate research in order to determine what items will sell well on an eBay auction. You should also note which items should be avoided in your research â€" this research will take you quite an amount of time to complete, but it will be time well spent.

2. Pricing â€" Many eBay auctions fail because a new seller will put the wrong starting price on an auction. It really doesn’t matter what your reserve price is, you should have a starting bid of around $50, as this will attract potential bidders to place a bid on your eBay auction. If you set the opening bid at a high price, then post people won’t even click through to read the description of your item. If you too are not researching current pricing and pricing strategies, then you could commit the mistake of setting a reserve price that is too low for your item and you should compare your product with other similar items that have sold in the past, and adapt your eBay auction pricing strategy appropriately.

3. Poor Sales copy â€" When you look over an eBay auction listing you want the written descriptions to entice you to read more about the auction. Poorly written copy, as well as bad grammar and misspellings can drive people away from your auction. You should make sure that you post up picture with you written copy, as this will compliment any details that you have given for your product.

4. Shipping Prices â€" eBay sellers who offer free or low shipping on their auction items will generally find that they will receive much higher bids than those that charge higher shipping prices. By offering ‘no charge handling fee’, a person feels they are getting a discount from you as an eBay seller and so will be more likely to bid higher on the auction item as they are getting ‘free shipping’.

5. Offering great customer service â€" If you are new to eBay and learning how to sell on eBay then you should remember one thing â€" great customer service sells, period. If the items you are selling are everything that your sales copy is stating, you offer quick responses, ask for feedback and offer great customer service then you should be on your way to receive wonderful feedback as well as generating repeat buyer from your eBay business. This rapor you have built and excellent feedback will help in your future selling on ebay auctions.



About the Author
Steph Brown is an Internet Entrepreneur with experience {a href=”http://www.ebayablaze.com”}selling on eBay and teaching others {a href=”http://www.ebayablaze.com”}how to sell on eBay with her online blog http://www.ebayablaze.com.need to look for in a life insurance policy.

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